{"id":2039,"date":"2020-10-25T08:13:24","date_gmt":"2020-10-24T23:13:24","guid":{"rendered":"https:\/\/mem.quarka.org\/manual\/processing-url-parameters\/"},"modified":"2024-05-15T11:32:46","modified_gmt":"2024-05-15T02:32:46","slug":"processing-url-parameters","status":"publish","type":"ht_kb","link":"https:\/\/mem.quarka.org\/en\/manual\/processing-url-parameters\/","title":{"rendered":"Handling URL parameters"},"content":{"rendered":"\n<p>QA Analytics considers URLs with different URL parameters as different pages.<\/p>\n\n\n\n<p>However, for some special URL parameters below, special processing is performed.<\/p>\n\n\n\n<h2 id=\"what-is-determined-to-be-a-special-url-parameter-in-qa-analytics\" >What is determined to be a special URL parameter in QA Analytics:<\/h2>\n\n\n\n<figure class=\"wp-block-table is-style-stripes\"><table><tbody><tr><th>URL parameter<\/th><th>Significance<\/th><th>Processing<\/th><\/tr><tr><td>?s<\/td><td>WordPress standard site search<\/td><td>Store keywords and consider them as access to the ?s page.<\/td><\/tr><tr><td>?utm_xxx<\/td><td>Google Analytics URL parameter<\/td><td>The same determination as Google Analytics is used, and the access is considered to be to a page without the utm parameter. Only four parameters are considered: campaign (utm_campaign), source (utm_source), media (utm_medium), and term (utm_term). Other utm-related parameters are ignored.<\/td><\/tr><tr><td>?gclid<\/td><td>Access from Google Ads<\/td><td>Considered as access from Google ads (cpc), excluding gclid parameter<\/td><\/tr><tr><td>?_ga<\/td><td>URL parameters given by Google Analytics cross-domain<\/td><td>Deemed to be access to the page without _ga parameter<\/td><\/tr><tr><td>?fbclid<\/td><td>From Facebook<\/td><td>Set &#8220;utm_source=facebook&#8221; and &#8220;utm_medium=social&#8221; and consider the access without the fbclid parameter<\/td><\/tr><tr><td>?twclid<\/td><td>From Twitter<\/td><td>Set &#8220;utm_source=twitter&#8221; and &#8220;utm_medium=social&#8221; and consider the access without the fbclid parameter<\/td><\/tr><tr><td>?gad<br>(Ver3.6 and later)<\/td><td>from Google ads<\/td><td>Treated as access excluding the gad parameter, with utm_source=google and utm_medium=cpc<\/td><\/tr><tr><td>?yclid<br>(Ver3.6 and later)<\/td><td>from Yahoo ads<\/td><td>Treated as access excluding the yclid parameter, with utm_source=yahoo and utm_medium=cpc<\/td><\/tr><tr><td>?ldtag_cl<br>(Ver3.6 and later)<\/td><td>from LINE ads<\/td><td>Treated as access excluding the ldtag_cl parameter, with utm_source=line and utm_medium=cpc<\/td><\/tr><tr><td>?msclkid<br>(Ver3.6 and later)<\/td><td>from Microsoft (Bing) ads<\/td><td>Treated as access excluding the msclkid parameter, with utm_source=microsoft and utm_medium=cpc<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p class=\"has-text-align-right\">&#8220;Ver3.6 and later&#8221; items apply to data measured with QA Analytics version 3.6.0.0 or higher.<br> (There is no retroactive reflection.)<\/p>\n","protected":false},"author":1,"comment_status":"closed","ping_status":"closed","template":"","format":"standard","meta":{"_bbp_topic_count":0,"_bbp_reply_count":0,"_bbp_total_topic_count":0,"_bbp_total_reply_count":0,"_bbp_voice_count":0,"_bbp_anonymous_reply_count":0,"_bbp_topic_count_hidden":0,"_bbp_reply_count_hidden":0,"_bbp_forum_subforum_count":0},"ht_kb_category":[332],"ht_kb_tag":[],"uagb_featured_image_src":[],"uagb_author_info":{"display_name":"QA Analytics Support","author_link":"https:\/\/mem.quarka.org\/en\/author\/qa-analytics-support\/"},"uagb_comment_info":0,"uagb_excerpt":"QA Analytics considers URLs with different URL parameters as different pages. However, for some special URL parameters below, special processing is performed. What is determined to be a special URL parameter in QA Analytics: URL parameter Significance Processing ?s WordPress standard site search Store keywords and consider them as access to the ?s page. ?utm_xxx&hellip;","_links":{"self":[{"href":"https:\/\/mem.quarka.org\/en\/wp-json\/wp\/v2\/ht_kb\/2039"}],"collection":[{"href":"https:\/\/mem.quarka.org\/en\/wp-json\/wp\/v2\/ht_kb"}],"about":[{"href":"https:\/\/mem.quarka.org\/en\/wp-json\/wp\/v2\/types\/ht_kb"}],"author":[{"embeddable":true,"href":"https:\/\/mem.quarka.org\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mem.quarka.org\/en\/wp-json\/wp\/v2\/comments?post=2039"}],"version-history":[{"count":6,"href":"https:\/\/mem.quarka.org\/en\/wp-json\/wp\/v2\/ht_kb\/2039\/revisions"}],"predecessor-version":[{"id":4248,"href":"https:\/\/mem.quarka.org\/en\/wp-json\/wp\/v2\/ht_kb\/2039\/revisions\/4248"}],"wp:attachment":[{"href":"https:\/\/mem.quarka.org\/en\/wp-json\/wp\/v2\/media?parent=2039"}],"wp:term":[{"taxonomy":"ht_kb_category","embeddable":true,"href":"https:\/\/mem.quarka.org\/en\/wp-json\/wp\/v2\/ht_kb_category?post=2039"},{"taxonomy":"ht_kb_tag","embeddable":true,"href":"https:\/\/mem.quarka.org\/en\/wp-json\/wp\/v2\/ht_kb_tag?post=2039"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}