QA Analytics considers URLs with different URL parameters as different pages.
However, for some special URL parameters below, special processing is performed.
What is determined to be a special URL parameter in QA Analytics:
URL parameter | Significance | Processing |
---|---|---|
?s | WordPress standard site search | Store keywords and consider them as access to the ?s page. |
?utm_xxx | Google Analytics URL parameter | The same determination as Google Analytics is used, and the access is considered to be to a page without the utm parameter. Only four parameters are considered: campaign (utm_campaign), source (utm_source), media (utm_medium), and term (utm_term). Other utm-related parameters are ignored. |
?gclid | Access from Google Ads | Considered as access from Google ads (cpc), excluding gclid parameter |
?_ga | URL parameters given by Google Analytics cross-domain | Deemed to be access to the page without _ga parameter |
?fbclid | From Facebook | Set “utm_source=facebook” and “utm_medium=social” and consider the access without the fbclid parameter |
?twclid | From Twitter | Set “utm_source=twitter” and “utm_medium=social” and consider the access without the fbclid parameter |